I just got out of meeting at the day job, but before I delve into all things techy geeky, I wanted to drop a quick post about some interesting articles I’ve found about YA audiences.
With the first article, I got the heads up from writer friend,Olugbemisola Rhuday-Perkovich, author of the forthcoming, Eight Grade SuperZero (which I can’t wait to get my hands on). It comes from Publisher’s Weekly, What Do Teens Want?
Here’s an excerpt:
“Although it’s impossible to completely break out juvenile from young adult (YA), it is possible to look at expected growth rates for different categories. In the fiction/fantasy/sci-fi segment, where most sales in the YA category fall, we expect nearly 13% growth in 2009, reaching $744 million. By 2013, sales in this segment are anticipated to hit $861 million, a 30.6% increase over 2008.”
The other article I found out about through Justine Larabalestier’s blog post, Adults Reading YA. It comes from the Courier-Journal, Teen Books Lure Grown-Up Eyes.
Here’s an excerpt:
“Young adult fiction’s appeal has grown way beyond the school library. What was once considered entertainment for kids has become big business for adults, who are increasingly turning to the children’s section for their own reading pleasure, according to publishing experts.”
Both of these articles are touting the continued growth of YA, which is a great thing. You should definitely check both of these articles out.
